so what?
Felting, embossing and layering; components of production of papermaking, letterpress printing and bookbinding are somewhat equivalent. However their relation with content is different.
Printing has a closer relation with content. This has expressed itself in bibliographic study of books. Even reading and transmission efficiencies are closely associated with the manner of book printing. Book printing, not paper making or bookbinding, is actively debated as an agent of widespread social change.
Another indication of imbalance of influence among somewhat equivalent components of book production is the status of display over device or delivery in screen books. It is also apparent in print where copier quality, not paper or binding, is considered first in print on demand production. Is there a useful contention that the image of the text is more relevant to the story than either substrate or envelope?
So what? Well the underlying issue is that the interaction of all production components is needed for readable content. Paper is as vital to the influence of books as is printing and bookbinding is required for use of printed sheets. Screen books accentuate the content or story and are linked to a drama of reading behavior modification. Much screen book display debate figures over page vs. infinite canvas projection and these transactions are directly linked with content influence. Device and delivery options are less connected to content. So, arguably, the production components of screen books are differently privileged in their connection with content. That’s fine, try book production without their integration.
so what 2
All music and books are experienced in the present. What is odd is that they come to us from other periods near or far off. This very diversity of experiencing now and sourcing across time and cultures adds to meaning. Sometimes you can tell by a turn of phrase or rhythm that the encounter is displaced. A physical format can authenticate your suspicion. If you care.
so what 3
The pictographic origin of writing was well dismissed by Denise Schmandt-Besserat decades ago. The whole story is in her book How Writing Came About. Archaic counting prompted by clay counting tokens provides a plausible alternative for the origin explanation. Five thousand years of archeology of the tokens came before the earliest writing.
The back story adds an even more profound implication. As the counting token interpretation suggests, writing did not originate with either pictograph or phonetic construct. We tend to interpret the origin of writing as a conceptual construct because we are the products of writing. Rather, writing is an inadvertent effect derived from manual pinching and forming of small wedges of clay. As neurologist Frank Wilson has proposed, human dexterity and a curiosity driven by manual investigation and manipulation induced a side effect of conceptualization. The hands prompted the mind.
So what? Perhaps we should be wary of literary transmission exclusively conceptual without reference to an origin from physical clay. And it is not just a heritage ritual, but a futuristic potential that the physical book may provide the origin of new conceptual side-effects like writing.
